Tag Archives: trend reports

Trends: Big Brands Reducing Negative Impact

Consumers are paying attention.  From Goodwill’s obnoxiously low pay for disabled workers to the latest smoke-and-mirrors shuffling from quantitative easing, consumers are watching brands and businesses far more closely than in recent years for unethical policies and practices. In response, businesses are becoming much more proactive in reducing negative impacts to their brand, because they […]